We know these are some extremely rough and unprecedented times due to the Coronavirus shutdowns and shut-ins. Businesses are closed and people have lost their jobs. Over 40million have filed for unemployment. Who could’ve predicted a majority of businesses in the United States would have to temporarily…
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Bye, 2019! Hello, 2020! 2019 has absolutely flew by. I felt like we were just planning for 2019 events, and yet, now it’s time to look forward in 2020. If you’re just as baffled as me, you’re in luck. I’ve compiled a list of ideas to help…
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Whether you’re a beginner on social media or you’re a pro and have been using it for years, you probably use your cell phone for your images. It’s convenient and most of them take rather decent images now. However, most of the time if you’re doing any…
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Okay, bear with us and the bad grammar, but we had to! Social media marketing for business is about content but also flash – graphics, videos, images. As the old saying goes, a picture is worth a thousand words and that even holds true more today in…
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What comes to mind when you hear Pinterest? DIY crafters with tutorials? Stay at home parents pinning organization and decor ideas? Have you ever stopped to think that, as a business, Pinterest could benefit your marketing strategy? The Numbers Pinterest was the fastest standalone site in history…
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Have you ever heard of Tailwind? If you have, you probably know all about what I’m about to tell you. If you haven’t, well, prepare to hear about another fantastic platform to help boost your Pinterest marketing reach. What Is Tailwind? I’ll make this easy. “Tailwind is…
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It seems social media is always upgrading itself, and Instagram is no exception to this. There’s a fun new feature out called Instagram Highlights. While it’s not exactly a brand new feature, it’s still new to many who aren’t utilizing it yet. Many of you may want…
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Social Media post writing can be hard. And coming up with fresh ideas can be harder. To play the marketing game, most small businesses know that being active in social media is a given. So you stake your business claim across all the platforms – Facebook, Instagram,…
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When you see a job description for a social media marketer, do you scoff at the fact someone could get paid to play around on social media for a job? I’m here to tell you it’s not what you think it is. By definition, social media marketing…
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October is National Women’s Small Business Month. Thirty years ago this month, the Women’s Business Ownership Act of 1998 was signed into law. This legislation provided for women small business owners to access capital on their own, no longer requiring a male relative as a co-signer. Small…
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While trying to find a way to manage your business, you’ll run across a few platforms. One of these will be Google Drive. If you’ve got a Gmail Account, you’ve got Google Drive. Let’s get into a few reasons you’ll want to consider using Google Drive to…
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Pinterest: we’ve all heard of it. You may browse the site in your free time to find ideas for decorating, food dishes, or anything else. If you would’ve said a few years back that this site and app would grow to become the third largest social media…
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When you’re writing up a plan for your social media accounts, you’ll need to have a schedule or an idea of what to follow. We’re going to go over a few guidelines to follow when creating your social media calendar for your business, specifically focusing on Facebook.…
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There’s a lot of media noise out there and the more players that get in the marketing game, the louder the din you need to break through to get noticed as a unique and genuine presence in the market. With changes on the horizon from platforms like…
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With all the promotions and sales going on during this holiday season, it’s easy to get caught up in the excitement of the holidays. When it comes to posting during this time of year, you may be asking yourself how much to post or what you should…
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When it comes to marketing on Twitter, there’s some debate. Is Twitter just for people with a little too much time on their hands, or is it a valuable marketing tool similar to Instagram and Facebook? Twitter has had its fair share of bad press throughout the…
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What Is A Style Guide? A style guide is a set of standards and rules that define your company’s branding. It tells you how that business presents itself to the world. Branding and style guides provide consistency when making posts or branding images. It ensures that every…
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Well, not exactly… although we do celebrate marketing every day around here! But really, who doesn’t love a reason to celebrate? Inject a bit of the unexpected into your business calendar by playing into the wealth of all the off-the-wall and crazily specific holidays out there. Whether…
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