Marketing for Small Businesses

5 Tips For Taking Photos For Your Small Business At Home

Take Your Best Photos Stuck At Home  

When you own/run/and are the product creator in your small business it helps to know a little bit about everything. You are the social media, photographer, product designer, marketing director, and the salesperson. Why? Because you want to save some money and if you are decent at any of this you can and will be successful. However, when a pandemic hits you will have to get creative. In this article, you will find 5 tips for taking photos for your small business at home. 

Be Resourceful

We can all be resourceful on our own when being made to be. Learn that creativity is your friend. Take photos everywhere. I have explored many different ways and places in and around my home to photograph for social media.  With an iPhone and a little research, you can do great things. Here are a few tips on upping your photography game at home.

Tips For Your Photos

Tip #1

Find rooms with lots of light or maybe your backyard (keep it interesting). Whether that be natural or not. Finding natural light will be easier when you go to edit the photos. Take a ton of test photos for lighting. It will help you in the long run.

Tip #2

Know that your phone can take great photos for social media. They will not be the high-resolution photos you have known and loved, but they will still be great and work. Wipe off that camera lens, grab yourself a tripod with remote and practice. You only need one good photo.

Tip #3

Be natural. They want to see you, that you are real and not photoshopped. Try to take candid photos so you aren’t posed looking. Look away at the wall or some object in the space.

Tip #4

You can absolutely make a space more interesting by staging it. Grab that throw pillow from the living room for the bedroom and move that light. Make it interesting. Your customers following your brand will thank you.

Tip #5

Presets and filters can help when designing your brand or aesthetic. I took forever to decide on a preset for my company aesthetic. Prior to finding that preset, I edited the photos for a natural feel. I am sure it will change again, but for now, I am happy with the one I have.

Like I said above, you don’t have to add in presets or filters. You just have to go with what you want your aesthetic to look like. The feel of your brand or influence. I use Lightroom to add presets after I have made edits to my photos with color and contrast. I think the big thing to remember is that you have to start somewhere and you will get better as you go. Find your vibe and make it consistent for taking those photos for business at home. You can always change it later. Don’t be afraid to try a few things and see what works for you! 

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