LinkedIn Best Practices - BC & Associates Marketing

LinkedIn Best Practices: What You Should Do After Connecting

You are on LinkedIn…Now what you should do after connecting?

Social Media are primarily Internet-based tools for sharing and discussing information among human begins. The term most often refers to activities that integrate technology, social interaction, and the construction of words, pictures, videos, and audio. This interaction, and how information is presented, depends on the varied perspectives and “building” of shared meaning among communities, as people share their stories and experiences.

What is Linked In About?

LinkedIn is the largest professional social media platform in the world, boasting about 950 million users. It is an indispensable tool for professional productivity, business growth, and career advancement. With LinkedIn, you have the ability to both find and be found by like-minded professionals and potential collaborators. This vast user base provides an unparalleled opportunity to expand your network, share insights, and tap into a global community of professionals who can propel your career or business to new heights.

3 Reasons to Use LinkedIn

  1. Manage your online presence
    • Increase your visibility
    • Improve your search engine results
  2. Career Moves
    • Perform reference checks
    • Post an online resume
    • Increase the relevancy of your job search
    • Make your interview go smoother
  3. Marketing & Sales
    • Research a company
    • Research and industry
    • Get a “warm” introduction to a potential client
    • Ask for advice
    • Give advice
    • Scope out competition, customers, partners, etc
    • Improve your social capital and connectivity

Account Types

  1. Personal (free)
  2. Business ($59.99 per month, or $575.88 annually)
  3. Career ($29.99 per month, or $239.88 annually)
  4. Corporate Solution (Prices may vary)

Starting with a free account on LinkedIn is often a prudent step for many users. LinkedIn, being a professional networking platform, offers valuable resources and opportunities even in its free version. However, as you become more active and identify specific needs, upgrading to a paid subscription can provide additional tools and benefits to enhance your LinkedIn experience, making it a valuable investment for your career and professional growth.

LinkedIn Maintenance

  • Invite people you meet at networking events
  • Review your connections’ contacts – ask for introductions
  • Answer and ask questions
  • Join and Review groups your connections are in.
  • Update your profile as things happen in your life
  • Work on LinkedIn for 15-30 minutes every day

Quality vs. Quantity Debate

The quality vs. quantity debate on LinkedIn remains a central topic of discussion among professionals seeking to maximize their impact on the platform. However, It’s increasingly recognized that quality interactions and meaningful relationships hold more significance. Focusing on quality means engaging in thoughtful conversations, sharing valuable content, and connecting with individuals who align with one’s professional goals. This approach not only enhances one’s brand but also cultivates a network of like-minded peers who can offer genuine support and collaboration. Moreover, in today’s competitive landscape, the emphasis on quality interactions on LinkedIn has shifted. The conversation from merely collecting connections to nurturing authentic and productive relationships can truly advance one’s career.

LinkedIn Groups

LinkedIn groups provide a valuable platform for professionals to connect with like-minded individuals and expand their network within their respective industries. These groups offer a space to engage in discussions on topics that hold significance for both personal growth and business development.  Foster meaningful connections along the way. Whether you’re looking to share your expertise or gain insights from others, LinkedIn groups enable you to join conversations that matter. Moreover, if you have a unique interest or niche, you can take the initiative and start your own group, becoming a facilitator of valuable discussions within your chosen domain.

As stated previously, LinkedIn stands as an indispensable tool for career growth and networking. It’s not just a social media platform; it’s a dynamic ecosystem where you can showcase your talents, discover new perspectives, and engage with a global community of professionals. These professionals might share your passion and goals too. So, whether you’re a job seeker, a business owner, or an industry enthusiast, harness the power of LinkedIn to unlock your full potential.

If you’re looking to maximize your LinkedIn experience, or if you have any questions about optimizing your profile, networking strategies, or utilizing LinkedIn for business, we’re here to help. Contact us today, at BCAssociatesMarketing.com or email us at [email protected], and let’s embark on a journey to elevate your professional presence and open doors to new opportunities.

Also, check our LinkedIn profile!

https://www.linkedin.com/company/bcaccociatesmarketing/ 

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