Monthly Archives: November 2023
Brand Identity digital marketing Marketing Strategy
What Wicked Can Teach Enchanted Entrepreneurs About Marketing Magic
When building a brand that captivates, connects, and truly stands out, the musical-turned-movie Wicked is [...]
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Sales & Promotions
How Giving Tuesday Promotions Can Create Real Impact in Your Community
For many purpose-driven, service-based businesses, there’s a constant desire to do more than just make [...]
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Sales & Promotions
Unleash the Power of Cyber Monday Promotions to Grow Your Service-Based Business
As a purpose-driven, service-based business owner, you’re no stranger to the challenges of standing out [...]
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Sales & Promotions
How to Create Impactful Black Friday Promotions for Purpose-Driven Businesses
Every business, big or small, service-based or product-driven, feels pressure to offer the next best [...]
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Business Basics Marketing Strategy
Building Confidence as an Entrepreneur: Skills for Success with Susan Negen Part 1
In part 1 of our new episode of Spark and Ignite Your Marketing, Beverly Cornell [...]
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Making a List and Checking it Twice: Holiday Season Marketing Checklist
The holiday season is not only a time for festive decorations, joyful celebrations, and gift-giving, [...]
Nov
The Psychology of Holiday Marketing: Small Business Insights
The holiday season is just around the corner, and for small business owners, it’s the [...]
Nov
Dreaming of a White Christmas Campaign: Creative Marketing Ideas for Small Businesses
The holidays are approaching, and it’s time to start restructuring your marketing strategies to fit [...]
Nov
The Thanksgiving Marketing Feast: Expressing Gratitude to Your Customers
In a world where small businesses constantly compete for customers, it’s important to remember the [...]
Nov
Top 10 Common Digital Marketing Mistakes Service-Based Businesses Make and How to Avoid Them
Introduction Running a service-based business is a challenging endeavor. Not only do you need to [...]
Nov
Winter Marketing Trends: The Coming Season for Small Businesses
Hey there, small business owners! As the holiday season approaches, small businesses have a unique [...]
Nov
The Cozy Side of Marketing: Content That Resonates Emotionally
Content marketing goes beyond fun TikTok dancing and witty tweets (or, “X’s” as of late); [...]
Nov
Measuring Warmth: Using Analytics to Track User Engagement.
Hey there, fellow small business owners! I’m thrilled to share some insights with you today [...]
Nov