Assisting the businesses where we shop with through creating positive content creation is should be as automatic as good manners. However, too many people are anxious to post scathing reviews of their experience. They forget that both sides of the coin are necessary to provide a fair…
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While spring has sprung, summer is just around the corner. Summer is a good time to look at how your business and how it fits into the warm season. Travel The nature of the summer season often dictates changes in business traffic and a strategic summer strategy may…
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“Shop Local” is a slogan prevalent nationwide, in the form of advertisements, bumper stickers, and word of mouth. While commonly spoken about, it can be difficult to pin down why any consumer would be willing to spend a little bit more at a “mom-and-pop” shop when a…
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There have been intense discussions recently related to the responsibility and benefit of social media and its role in the greater media world. With all of its pros and cons, there is an element of connection and personalization that social media allows when we are experiencing a…
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