When we market our businesses we know social media is very powerful and achieving balance on those platforms is key. We are going to look at three ways to achieve balance in social media marketing. As social media marketers, we try to establish brand images to make…
Read more →“Shop Local” is a slogan prevalent nationwide, in the form of advertisements, bumper stickers, and word of mouth. While commonly spoken about, it can be difficult to pin down why any consumer would be willing to spend a little bit more at a “mom-and-pop” shop when a…
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