Category Archives: Website marketing
Email Marketing Marketing Content Social Media Marketing
Dreaming of a White Christmas Campaign: Creative Marketing Ideas for Small Businesses
The holidays are approaching, and it’s time to start restructuring your marketing strategies to fit [...]
Continue readingDec
Marketing Content Sales & Promotions
Year-Round Promotion Idea: Unwrap Savings Every Month!
Embrace the spirit of celebration all year long with our Year-Round Promotion Idea! This versatile [...]
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Community Podcast Episodes
Building Communities and Thriving Through Podcasting with Jennifer Henczel
In this week’s episode of Spark & Ignite Your Marketing, Jennifer Henczel shares her inspiring [...]
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Business Basics
Embracing the Sparks: Finding Joy, Clarity, and Purpose in Business and Life
Life is a mosaic of moments, often seemingly small yet brimming with the potential to [...]
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Sales & Promotions
Boost Your Impact with Winter Promotions: How Service-Based Businesses Can Thrive This Season
Winter often strikes fear in the hearts of service-based small business owners. The holiday season [...]
Continue readingNov
Is Your Website Holding Your Purpose-Driven Brand Back? 10 Factors That Determine When It’s Time for an Upgrade
Let’s be real—your website is the digital heart of your purpose-driven brand. It’s where your [...]
Oct
Mastering Your Online Presence: Essential Tips for Small Business Websites
In today’s digital age, your website is the cornerstone of your online presence and the [...]
Aug
Symphony of Entrepreneurship and Live Entertainment with Frank McGlynn
Welcome to another episode of Spark & Ignite Your Marketing, the podcast exploring the innovative [...]
Apr
Local SEO Strategies for Service-Based Businesses: Capturing Local Customers
Running a service-based business can often feel like a juggling act, especially when it comes [...]
Mar
Crafting Your Author Website: A Guide to Building an Online Presence that Shines
In today’s digital age, having a professional and captivating author website is essential for connecting [...]
Feb
SEO Best Practices for Service-Based Businesses: Improve Search Rankings and Increase Organic Traffic
Introduction As a service-based business owner, you know the frustration of pouring time and effort [...]
Dec
How to Create an Effective Digital Marketing Strategy for Service-Based Businesses
Introduction Are you tired of your service-based business getting lost in the vast sea of [...]
Oct
Key Components for Your Small Business’s Website Success
To make a lasting impression and achieve your online goals, it’s essential to understand the [...]
Apr
Small Business Entrepreneurs – Why You Should Share Your Passion
A business with a soul appeals more to its audience in sales and small business [...]
Mar
Essential Website Pages: What Your Site Must Include
To create a compelling and effective online platform, it’s crucial to know which pages your [...]
Feb
The Best Website Platforms for Non-Coders
A well-designed website establishes credibility and opens up a world of opportunities for reaching a [...]
Nov
A Small Business Marketing Evolution
Back in early 2020, before the pandemic, we changed our name from Beverly Cornell Consulting [...]
Oct
Website Don’ts: Common Website Mistakes to Avoid
Your website serves as your online storefront, your digital identity, and often the first point [...]
Sep
Why Are Headshots Important?
First, let’s establish why headshots are important for your small business. Photos help put a [...]
Jun
Beyond The Headshot – Make Your Small Business Team Web Page Pop
When you think of marketing your brand, what do you think of first? Logos, mission [...]
Jun
The Future Of Shopping Online With Businesses
This past year, there have been a lot of changes that we small businesses have [...]
Apr
Small Business Marketing: What’s In It For Me?
W I I F M ? This clever little initialism should be the first thought, [...]
Apr
Sharpen Your Small Business Marketing To Get Results
The past year has brought so many unforeseen and sometimes insurmountable challenges to all of [...]
Mar
SEO, Google And How To Get On The First Page Of Google Search Results
Many of our clients share with us that they want to get their website on [...]
Mar
Word Press Blog Post SEO Tips
Search Engine Optimization is very important to each and every business website. It really is [...]
Mar
It’s All “About Us”
In one paragraph, tell me why you want this job. “What job,?” you may ask. [...]
Aug
What Is Digital Marketing For Small Businesses?
What is Digital Marketing? Digital marketing is an umbrella term for the marketing of products or services using digital technologies, [...]
Questions To Consider When Developing Your Website
Creating a website can be a daunting task. There are several moving parts and elements [...]
Feb
Winter Marketing Ideas for Businesses
Winter is here and with it comes a great time to reflect on fresh starts and [...]
Jan
How To Humanize Your Brand In 5 Steps
People want to do business with people. Not Brands! The first step I take with [...]
Dec
What is Marketing?
There are many different definitions of marketing but I really like this one. Marketing is [...]
May
Does Your Website Work For You?
Websites are critical in today’s internet based society. It is not just ok to have [...]
Apr
Meet Eric, Web Developer
Eric is our main Web Developer for most of our online projects. He helps to [...]
Nov